||2 of 2 people found the following review helpful.| Time to Get Onboard or You'll Miss the Bus|By Michael J. Ferry|The world is rapidly changing and those companies that recognize how and why will have a better chance to excel in the future. Consumers, prospective employees, investors, and governing bodies all have higher expectations of companies than they did in the past.
Good for Business lays out 4 cornerstones f||
| “In the emerging world of extreme transparency, customers and employees will trust companies that are truly making a difference in their lives. Being good will trump looking good. This book clearly outlines winning brand values and the
In order to satisfy the heightened demands of today's more powerful consumer, corporations from Wal-Mart to GE are undergoing an evolutionary transformation in the way they do business--from their operations and strategies to their relationships with customers and communities. In this timely book, two top branding experts team up with a highly regarded specialist in corporate culture and a leading global search consultant to illustrate how the most dynamic and promis...
[PDF.bd62] Good for Business: The Rise of the Conscious Corporation Rating: 4.71 (621 Votes)
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You easily download any file type for your device.Good for Business: The Rise of the Conscious Corporation | Andrew Benett, Ann O'Reilly, Cavas Gobhai, Greg Welch.Not only was the story interesting, engaging and relatable, it also teaches lessons.
