A new edition of the definitive handbook on word-of-mouth marketing, completely revised and updated for today’s online world
With two-thirds new material and scores of current examples from today’s most successful companies, The Anatomy of Buzz Revisited takes readers inside the world of word-of-mouth marketing and explains how and why it works.
Based on over one hundred new interviews with thought leaders, marketing exec...
[PDF.dy80] The Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth Marketing Rating: 4.95 (749 Votes)
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You easily download any file type for your device.The Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth Marketing | Emanuel Rosen.Not only was the story interesting, engaging and relatable, it also teaches lessons.
