||3 of 3 people found the following review helpful.| Dissappointing.|By Michael S.|I don't write reviews often (and hardly ever negative ones at that), but I have to say that I was pretty darn disappointed with this book. I'm writing this review not to insult the author, but to give would-be buyers a reason to pause before purchasing. To be fair, I haven't read the first volume, so perhaps the author used up all the truly rema||Praise for the previous edition:||"[O]ffers a fine collection from international successful digital marketing campaigns, and is a pick for any business collection..No business library should be without this!" (Midwest Book )
In the second volume of The Best Digital Marketing Campaigns in the World, best-selling author Damian Ryan presents an international showcase of the most successful digital marketing campaigns in recent history, analysing what they did right and their impact. This privileged insight into some of the freshest, most creative thinking in the industry covers 40 new campaigns from 40 different agencies/brands around the world, 16 in the UK, 5 in the US/Canada, and the rest ...
[PDF.yi05] The Best Digital Marketing Campaigns in the World II Rating: 4.64 (425 Votes)
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