A must read for any current, future or past Mercedes-Benz owner, as well as Mercedes-Benz dealership employee. This is the story of ho|From the Back Cover||"A powerful and inspiring look 'inside the tent' of Mercedes-Benz that will help you learn how large companies make big changes in short timespans."|--Guy Kawasaki, Chief Evangelist of Canva and author of The Art of the Start 2.0|"
A Wall Street Journal bestseller Why are Mercedes-Benz customers so loyal and passionate? Because the people at Mercedes-Benz are Driven to Delight In his previous bestsellers--The Starbucks Experience, The New Gold Standard, and Prescription for Excellence--Joseph Michelli revealed customer experience practices and strategies of beloved businesses. Now, in this timely new book, he shares the greatest customer-driven insights behind one of the most iconic brand names in...
[PDF.yi88] Astonishing Legends Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way (Business Books) Rating: 4.72 (484 Votes)
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