||3 of 3 people found the following review helpful.| Meh.|By Elizabeth K.|While this book was interesting in parts, it felt like a Malcolm-Gladwell wannabe/rehash. The authors use the same format as Gladwell (linking two seemingly disparate ideas through a themed chapter), but their anecdotes somehow felt more forced and a little bit tired. I thought that the blurbs at the front of each chapter (stylized text hinting at what was|From Publishers Weekly|Recently we have seen plenty of irrational behavior, whether in politics or the world of finance. What makes people act irrationally? In a timely but thin collection of anecdotes and empirical research, the Brafman brothers—Ari (
A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think.
Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we listen to advice just because it came from someone “important”? Why are we more likely to fall in love when there’s danger involved? In Sway, renowned organizational thinker Ori ...
[PDF.db96] Sway: The Irresistible Pull of Irrational Behavior Rating: 4.81 (690 Votes)
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You easily download any file type for your device.Sway: The Irresistible Pull of Irrational Behavior | Ori Brafman, Rom Brafman. I really enjoyed this book and have already told so many people about it!