(Mobile ebook) Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels






 | #1447453 in eBooks |  2013-05-06 |  2013-05-06 | File Name: B00CP2PYV6


||0 of 0 people found the following review helpful.| I highly recommend it.|By Mars99|Fascinating book on a very interesting approach to social media content development. I highly recommend it.|0 of 0 people found the following review helpful.| valuable insights|By Rita McInnes|Avi Savar takes you on a journey to rethink your content. Very readable and easy to trust the author.|From the Inside Flap||Over the last decade, the convergence of media and technology has turned the marketing world on its head. In order for brands to succeed in today's socially connected world, you must think like a publisher and act like a media netwo

Master the publishing and entertainment world's tools and techniques for content marketing success

Over the last decade the convergence of media and technology has turned the marketing world on its head. In order for brands to succeed in today's socially connected world, they must think like publishers and act like media networks. Content to Commerce shows how utilizing publishing- and entertainment-based principles can help brands and marketers use soc...


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You easily download any file type for your device.Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels   |  Avi Savar. I was recommended this book by a dear friend of mine.

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