||0 of 1 people found the following review helpful.| Compulsively readable|By L. Marriner|LiAnne Yu's book is compulsively readable, as good as a good novel, although it is telling a true story about how the young middle-class lives in China today. The book talks about how the term petite bourgeoisie (xiaozi) has come to mean being open to recognizing one's desires and designing a life style that is self-fulfilling, rather than|||"This is an extremely readable insight into the forces that drive consumer trends in what will one day become the world's largest consumer market. It's a book for any CEO hoping for a slice of the action." South China Morning Post
Consumption practices in China have been transformed at an unprecedented pace. Under Mao Zedong, the state controlled nearly all aspects of what people consumed, from everyday necessities to entertainment and the media; today, shoddy state-run stores characterized by a dearth of choices have made way for luxury malls and hypermarkets filled with a multitude of products.
Consumption in China explores what it means to be a consumer in the world’...
[PDF.mr46] Consumption in China: How China's New Consumer Ideology is Shaping the Nation (China Today) Rating: 4.57 (410 Votes)
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You easily download any file type for your device.Consumption in China: How China's New Consumer Ideology is Shaping the Nation (China Today) | LiAnne Yu. I really enjoyed this book and have already told so many people about it!