(Free) The 1% Windfall: How Successful Companies Use Price to Profit and Grow






 | #218335 in eBooks |  2010-02-27 |  2010-03-16 | File Name: B003A7I2KK


||2 of 2 people found the following review helpful.| Creative ideas for pricing based on value, not cost.|By Dani Long|I could not have finished my business plan without this book. As someone who is new to being in the captain's chair, I was really struggling with how to set prices for services. This book gave me some creative ideas - and rational reasons for what I was choosing to do. It's not too lengthy a read, not overly ja|From Booklist|Pricing consultant Mohammed highlights ideas and tactics that build a foundation to create a pricing strategy for every global company, answering the question, How would a 1% increase in price affec

Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices.

The 1% Windfall reveals how modest incremental changes to an everyday business practice—pricing—can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, th...


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You can specify the type of files you want, for your device.The 1% Windfall: How Successful Companies Use Price to Profit and Grow   |  Rafi Mohammed. A good, fresh read, highly recommended.

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