||2 of 2 people found the following review helpful.| Great insight on Latin American business culture|By Kyle|This book offers wonderful insight into how the intricacies of business practices function differently below the border. As a Latin American Studies major who has lived and worked in Latin America, I was very familiar with the historical and culture practices that influence the professional world in Latin America, but I||"This well-researched, engaging book is a useful resource for international business collections." - Choice|About the Author||Thomas H. Becker, PhD, has served in 16 Latin American countries as a U
This hands-on guide teaches executives of small and medium-size U.S. companies how to establish and maintain profitable business in Mexico, Central America, South America, and the Caribbean.
• Identifies specific selling opportunities among 20 Latin American markets and Latino buyers in the United States
[PDF.pn27] Doing Business in the New Latin America: Keys to Profit in America's Next-Door Markets Rating: 3.85 (757 Votes)
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You can specify the type of files you want, for your gadget.Doing Business in the New Latin America: Keys to Profit in America's Next-Door Markets | Thomas H. Becker. Just read it with an open mind because none of us really know.
