||4 of 5 people found the following review helpful.| Pop Culture Analysis with Anecdotes, but No "Touchy-Feely"|By Robert Plautz|A "geography" detailing numerous paths traversed by "pop" brain science rhetoric, "Brain Culture" aims at analysis, explication, and never takes sides, or promotes agendas. The writing transcends, however, the popular works it analyzes. A sample (with an important "life lesson"): "Moreover, I do not wa||
"Innovative, well written, and persuasively argued, Brain Culture is the most accessible book on the sociology, rhetoric, and culture of cognitive neuroscience."
Brain Culture investigates the American obsession with the health of the brain. The brain has become more than a bodily organ, acquiring a near-mystical status. The message that this organ is the key to everything is everywhere--in self-help books that tell us to work on our brains to achieve happiness and enlightenment, in drug advertisements that promise a few tweaks to our brain chemistry will cure us of our discontents, and in politicians' speeches th...
[PDF.rz90] Brain Culture: Neuroscience and Popular Media Rating: 4.67 (527 Votes)
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You easily download any file type for your device.Brain Culture: Neuroscience and Popular Media | Professor Davi Johnson Thornton. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.