||0 of 0 people found the following review helpful.| One of the Best Marketing Books of the Year...Period|By Jon Wuebben|Precision Marketing is a critically important book for any marketer who wants to improve their level of success with prospects and customers alike. And Sandra Zoratti and Lee Gallagher deliver the message with total authority and in a clear, concise way. Personally, I have been preaching the gospel of great, r||Sales and marketing leaders, managers and professionals; c-suite level executives; marketing consultants
|"Today's marketers can't survive without developing valuable, compelling and relevant content to customers at the right time. Precision Mar
Marketers around the globe are recognising that increasing customization and precision is critical to their commercial success. Rather than devoting marketing budgets to mass campaigns, precision marketers are mining customer data for predispositions and propensities to spend in order to target buyers in sophisticated ways, with all communications targeted and relevant to each and every individual recipient. Precision Marketing will help you to develop the perspectives...
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You can specify the type of files you want, for your gadget.Precision Marketing: Maximizing Revenue Through Relevance | Sandra Zoratti, Lee Gallagher. I really enjoyed this book and have already told so many people about it!