||1 of 1 people found the following review helpful.| Smart, elegant, logical|By Ognyan Drenski|It is a smart book which explains the changes of customers' behaviour and highlights the necessary changes of salesmen behaviour. The book complements "The New Solution Sales" by Keith M. Eades. I believe it is a "must read book" for salesmen focused on Solution sales or B2B sales.|0 of 0 people found the following review helpful.|From the Inside Flap||Buyer behavior has evolved and the challenges facing sales professionals have never been greater. Thanks to the Internet and the wealth of information it provides, buyers are more informed and more comfortable evaluating purchasing options
Buyer behavior has changed the marketplace, and sellers must adapt to survive
The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides. The Collaborative Sale guides sales professionals toward alignment with buyers, by helping them overcome their problems and chal...
[PDF.fn33] The Collaborative Sale: Solution Selling in a Buyer Driven World Rating: 3.99 (746 Votes)
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You easily download any file type for your device.The Collaborative Sale: Solution Selling in a Buyer Driven World | Keith M. Eades, Timothy T. Sullivan. I really enjoyed this book and have already told so many people about it!
