||10 of 11 people found the following review helpful.| My Brand is INNOVATION! Now I have a map to follow!|By Kimba Green|I just made it to Part II and I am completely hooked! I was trying to make a major decision on what to put on a banner for a trade show and after reading Part I I know just what to do. BE DIFFERENT! Now I have no fear of going to the unknown with an edgy promotion. I took the Brand Fascination test and it cha||“This is a transformative work, a beautifully written book that will forever change the way you see the world. I loved it. Let me be really clear: you need to buy this book, devour it, absorb it and then buy copies for your colleagues. A lot of copies.&
A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior—fascination—and how businesses, products, and ideas can become irresistible to consumers.
In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we only have seconds to compete?
Award-winning consultant and speaker ...
[PDF.vi52] Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist Rating: 3.67 (697 Votes)
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You can specify the type of files you want, for your gadget.Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist | Sally Hogshead. Just read it with an open mind because none of us really know.