||2 of 2 people found the following review helpful.| The toolkit for sales managers|By Emma Jenkins|The authors succeeded in providing a scientific book that has many practical references – and this combination is, unfortunately, very rare. The given checklists to evaluate the status quo helped me a lot to approach and finally to address problems I was facing. The key topics of this book are the Sales strategy and Sales ma|||From the reviews:|“This book covers all the topics that are relevant for the daily tasks of a Sales Manager. It is more relevant … not only for experienced managers but also for managers who are still looking for their appropriate style. &hellip
This book presents a very novel and strategic approach to Sales Management, an area that has suffered from a lack of sophistication in practice. This content-rich and thought-provoking book has a very unique positioning: It considers the sales performance of an organization at a very high, strategic level and offers specific guidance in managing not just a few direct reports but an entire organization?s sales function. The book includes many useful tools and guidelines ...
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