||1 of 1 people found the following review helpful.| Three Stars|By Josh|Not well written. But decent content.|0 of 0 people found the following review helpful.| Four Stars|By Galen T. Trail|I think the material could be organized better.|0 of 1 people found the following review helpful.| Fast shipping|By Ashleigh Ostermann|Need|||"Antony is a renaissance media executive, as clearly illustrated by his incisive, informative and very interesting take on one of the most important new media functionalities." - Mike Donahue, Executive Vice President, AAAA |"The beauty of this book is it d
Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.
[PDF.rq98] Brand Media Strategy: Integrated Communications Planning in the Digital Era Rating: 4.96 (483 Votes)
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