||2 of 2 people found the following review helpful.| Different Approach to Automotive History|By william|This is a great book written from a perspective of history to my knowledge not done before in relation to automobile manufacturering. Obviously many books have been written thru the decades about Packard. Most of course have written about it's startup days, its glory days as one of America's darlings of indusrty, to its fi||an interesting history...a joy for automobile and advertising enthusiast alike...highly recommended Choice; any Classic Car enthusiast with even a slight interest in Packard will be drawn to this book. It is a delight, covering the subject unlike any past eff
A major force in the American automobile scene through the 1950s, Packard made a mark on American advertising as well. The cars themselves seemed built for promotion—the red hexagon in the hubcap, the yoke grille, and the half-arrow belt-line molding acted as a logo of sorts, setting a new standard in visual continuity and branding. The company’s image became so firmly established, in fact, that Packard eventually ran advertisements which pictured the cars b...
[PDF.rd47] “Ask the Man Who Owns One”: An Illustrated History of Packard Advertising Rating: 4.64 (669 Votes)
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You easily download any file type for your device.“Ask the Man Who Owns One”: An Illustrated History of Packard Advertising | Arthur W. Einstein. I was recommended this book by a dear friend of mine.
