||0 of 0 people found the following review helpful.| A book for the Trump era|By lumine|This book examines the illusions of a society centred around the 'I' and points out that the 'we' is the paradigm that really rules the world. It fits with the post truth world that really has never been 'post' in my view, but whether we are 'I' or 'we' we're not to be controlled. A good book from which to view the Trump era.|9 of 9 people f||"Earls has a beguiling and an irrepressible intellectual curiosity, so the book becomes a very enjoyable and allusive compendium…” (The Guardian, March 2007)|"Bold in its conception and engaging in execution, offers the most radical new th
"...fascinating. Like Malcolm Gladwell on speed." —THE GUARDIAN
"HERD is a rare thing: a book that transforms the reader's perception of how the world works". —Matthew D'Ancona, THE SPECTATOR
"This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru." —Daniel Finkelstein, THE TIMES
This paperback version of Mark Earls' groundbreaking and award winning book comes upd...
[PDF.gl90] Herd: How to Change Mass Behaviour by Harnessing Our True Nature Rating: 4.94 (726 Votes)
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You can specify the type of files you want, for your device.Herd: How to Change Mass Behaviour by Harnessing Our True Nature | Mark Earls. I was recommended this book by a dear friend of mine.
