(Free) Field Visual Merchandising Strategy: Developing a National In-store Strategy Using a Merchandising Service Organization






 | #1520916 in eBooks |  2015-01-03 |  2015-01-03 | File Name: B00RPBJMH4


||0 of 0 people found the following review helpful.| A great read.|By Customer|A great read.|0 of 1 people found the following review helpful.| Five Stars|By Mitropoulos John|Perfect!!!|0 of 0 people found the following review helpful.| Specialist but great if you need it|By DarrenIngram_dot_com|This is a somewhat specialised b| |"This is a great map book for excellent display - and if you are in the market for such a guide, I warmly recommend it." (Retail Express)

"Russell is clearly a details man. And that is what makes this book so good. He spells out step by step

The retail sales floor has become a battlefield: each brand is fighting for the same customer and wants to ensure their merchandise is on the sales floor, sized, folded, hung and presented properly. Field Visual Merchandising Strategy is a comprehensive guide to developing and executing a national field merchandising strategy, covering key areas such as developing a strategy, how to go about selecting the right merchandising service organization, team training, merchand...


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