||0 of 0 people found the following review helpful.| Good Book - Worth the $$|By Guru789|Great book with a lot of info packed in there. Definitely worth the money. The only reason I am giving it 4 stars instead of 5 is that I wish it was updated. It's already several years old and things change quickly in this industry!|0 of 0 people found the following review helpful.| Worth reading more than once||"…the ideas herein will make your creative mind fly for sure!" (TamsPalm Blog, September 2006)|From the Back Cover|Proven techniques that maximize media exposure for your business||A seasoned PR pr
Proven techniques that maximize media exposure for your business
A seasoned PR pro shows you how to get people talking
When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. ...
[PDF.zi81] Public Relations For Dummies Rating: 4.89 (628 Votes)
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You can specify the type of files you want, for your gadget.Public Relations For Dummies | Eric Yaverbaum, Ilise Benun. I was recommended this book by a dear friend of mine.