||1 of 1 people found the following review helpful.| Great for political junkies, just 'OK' for everyone else|By William Petti|Harding presents a an interesting history of the birth of modern political consulting in the United States and abroad through the lens of legendary Sawyer-Miller Group. Harding's argument is that the American style of campaigning (personalized candidates, negative attack ads, style over substance, relia|From Publishers Weekly|The rise and fall of the Sawyer Miller Group, a political consultancy firm, makes for a whirlwind look at international electioneering in this thoroughly engrossing book. The firm grew out of a partnership among the political neophytes wh
Alpha Dogs is the story of the men from an enormously influential campaign business called Sawyer Miller who served as backroom strategists on every presidential contest from Richard Nixon's to George W. Bush's. David Sawyer was a New England aristocrat with dreams of a career as a filmmaker; Scott Miller, the son of an Ohio shoe salesman, had a knack for copywriting. Unlikely partners, they became a political powerhouse, directing democratic revolutions from ...
[PDF.ow37] Alpha Dogs: The Americans Who Turned Political Spin into a Global Business Rating: 3.58 (461 Votes)
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You can specify the type of files you want, for your gadget.Alpha Dogs: The Americans Who Turned Political Spin into a Global Business | James Harding.Not only was the story interesting, engaging and relatable, it also teaches lessons.