The must-read summary of Stan Rapp and Chuck Martin's book: "Max-e-Marketing in the Net Future: The Seven Imperatives for Outsmarting the Competition in the Net Economy".
This complete summary of the ideas from Stan Rapp and Chuck Martin's book "Max-e-Marketing in the Net Future" shows that every company needs to understand the concept of max-e-marketing and apply it in order to focus on profits and create more added-value for customers. In their book,...
[PDF.ml79] Summary: Max-e-Marketing in the Net Future: Review and Analysis of Rapp and Martin's Book Rating: 4.66 (509 Votes)
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