||1 of 1 people found the following review helpful.| Key skills for speaking on behalf of your organisation|By John Gibbs|It should go without saying that an organization should get its spokespeople media trained, according to Robert Taylor in this book. Journalists conduct interviews day in day out, so if your spokespeople have never had any training or practice they’ll immediately be at a big disadvantage, just as someon||
"Robert Taylor is an excellent media trainer. Of course, nothing beats having him in person, but this book encapsulates his lessons perfectly and is a very useful reference tool for everyone who wants to present themselves well in front of journalists."|
Any individual preparing for an interview with the media, however practised or well-rehearsed they are, understandably feels a sense of trepidation over failing to convey the essential points, or encountering that awkward question in the glare of public scrutiny. As media channels multiply by the day, offering ever more opportunities for exposure, so they also present a growing probability of finding oneself in front of the camera, webcam, or microphone in a make-or-br...
[PDF.pq24] Media Interview Techniques: A Complete Guide to Media Training Rating: 3.76 (646 Votes)
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You easily download any file type for your gadget.Media Interview Techniques: A Complete Guide to Media Training | Robert Taylor. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
