|||"MARKENDISING is a must read for anyone looking for competitive advantage in the fast-paced world of eCommerce." "An essential read for today's brand leaders, MARKENDISING brings together the disciplines of marketing and merchandising to help you sell more,
Shoppers today are developing their own shopping and purchasing habits, preferences, and expectations both online and in-store like never before in history.
They want their shopping needs to be met in a way that minimizes uncertainty and inflexibility, and maximizes efficiency, convenience, and pleasure.
The question becomes: how do retailers and manufacturers meet these demands? This is what MARKENDISINGSM...
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You can specify the type of files you want, for your device.Markendising: Today's must-know information for getting ahead of the shopper curve | Eric Howerton, Alex Ahmad.Not only was the story interesting, engaging and relatable, it also teaches lessons.