|||'To date, few have really delved as deeply into what the "Internet of Things" is and will mean to us beyond the technical and product wizardry of what's possible. Value Creation and the Internet of Things is refreshing in its ability to frame up the opportuni
We live in a behavior economy, an environment in which people no longer engage with companies just by purchasing things, but they seek engagement with services that allow them to behave, to leave a mark, and to participate in the community of others. The economic model promoted by the behavior economy is a model where behavior is the only goal of our actions, and where intrinsic motivation is the key to participation, engagement, and the satisfaction of multiple dimensi...
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