(Free) The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World
| #57711 in eBooks | Fred Reichheld | 2011-09-20 | 2011-09-20 | File Name: B005E8AKVM | The Ultimate Question 2 0 Revised and Expanded Edition How Net Promoter Companies Thrive in a Customer Driven World
||18 of 18 people found the following review helpful.| Not so much focus on the hard part|By Tom Sales|I had read "The Ultimate Question" in 2006 and read this updated edition to see how Fred Reichheld updated the approach in a business environment that has become more social. In addition, I've been tracking his website and conference announcements over the past 6 months and have a friend who has made presentations about how his||
This year, Reichheld, who is a fellow at Bain & Company as well as the founder of its loyalty practice, and Rob Markey, head of the company's global strategy and marketing practice, published The Ultimate Question 2.0: How Net Promoter Companies Thr
In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.
You also generate a vital metric: your Net Promot... [PDF.fs65] The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World Rating: 4.77 (558 Votes)
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You can specify the type of files you want, for your gadget.The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World | Fred Reichheld.Not only was the story interesting, engaging and relatable, it also teaches lessons.