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"If you work with distributors or for distributors, you should make this your handbook. It explains how the channel works and how to build effective commercial relationships between vendors and the channel that grow profitable business."
Using numerous real-life examples from global technology corporations, and with a foreword from Tim Curran the Chief Executive Officer of the Global Technology Distribution Council, Technology Distribution Channels explores the chain that makes technology products and services available for market and explains how to make the most of each step of the process. By defining the role and significance of the various partners involved, including distributors, wholesalers and ...
[PDF.nu64] Technology Distribution Channels: Understanding and Managing Channels to Market Rating: 4.76 (789 Votes)
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