(Ebook free) Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers






 | #1438718 in eBooks |  2008-05-05 |  2008-05-05 | File Name: B000VIHXIS


||6 of 6 people found the following review helpful.| Word-of-mouth on steroids|By Ilya Grigorik|Scoble and Israel concede that Naked Conversations is not an objective report; the book is written by two blog-champions and sometimes you have to take their arguments with a grain of salt.

However, the authors make a great case for blogs and showcase their power in crisis management, recruiting, and customer support and ev|.com |
Editorial s
.com|About the Authors: | | |Robert Scoble helps run Microsoft’s Channe

From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations.

According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers -- meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies togeth...


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You can specify the type of files you want, for your gadget.Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers   |  Robert Scoble, Shel Israel.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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