||6 of 6 people found the following review helpful.| Excellent for Beginners|By loka|I gave this book a 3-star rating not because it is mediocre - it has all the basics a new marketer or people interested in the topic need to know. Plus, the author does that in very simple language - it's jargon free.
The book gives you a guide (plus reallife examples) for brand-building. It talks about a multi-steps approach: |
"He will make you think and change how you act and for a marketing book that is the ultimate praise." --DTC Perspectives
The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience Rating: 4.63 (475 Votes)
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You can specify the type of files you want, for your gadget.The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience | Jim Joseph.Not only was the story interesting, engaging and relatable, it also teaches lessons.
