||2 of 2 people found the following review helpful.| Account Management|By Andrew Everett|This book is about managing client relationships in a service economy, with a focus on the role of the account manager. The author was CEO of a market research firm serving Fortune 500 clients. To illustrate the importance of the account manager role, he quotes the CEO of a consumer goods company which derives 40% of its business from Wal-|About the Author||Tom Markert is CEO of Ipsos Loyalty Worldwide, a Market Research provider to many Fortune 500 companies and is currently a member of the Board of Directors of State Auto, a publicly traded property and casualty insurer based in Columbus, Ohio.
In this follow-up to You Can't Win a Fight with Your Boss, Tom Markert returns to provide clever, timeless advice on how to offer exceptional service. The most important rule? You can't win a fight with your client!
As American companies large and small have shifted their focus from manufacturing to providing services, keeping clients satisfied has become critical to the survival of every business. Yet, very few people have mas...
[PDF.kc72] You Can't Win a Fight with Your Client: & 49 Other Rules for Providing Great Service Rating: 4.81 (477 Votes)
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You easily download any file type for your gadget.You Can't Win a Fight with Your Client: & 49 Other Rules for Providing Great Service | Tom Markert. A good, fresh read, highly recommended.