||0 of 0 people found the following review helpful.| Quick (obviously) and Useful|By R. Gilbreath|Easy to follow, digest, and share with others. Perfect for whole marketing team to read then review together. Worth the quick read.
The must-read summary of Sergio Zyman's book: "The End of Marketing as We Know It".
This complete summary of the ideas from Sergio Zyman's book "The End of Marketing as We Know It" reveals the author's central tenet behind his work at Coca Cola: marketing is an act of magic that people have taken an oath to protect. According to Zyman, today's consumers have a bewildering array of choices so companies can no longer just sell a product, they have to giv...
[PDF.pt88] Summary: The End of Marketing as We Know It: Review and Analysis of Zyman's Book Rating: 3.75 (752 Votes)
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You can specify the type of files you want, for your device.Summary: The End of Marketing as We Know It: Review and Analysis of Zyman's Book | BusinessNews Publishing. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
