(Free and download) Principles of Marketing (For Delhi University, Sem.III)






 | #2939573 in eBooks |  2016-05-05 | File Name: B00UN5L6Q4


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Principles of Marketing is a curriculum-driven text. It is designed to cater to the knowledge-and- examination needs of BCom (Hons.) students of Semester-III of the Three-Year Undergraduate Course of the University of Delhi. It is a reader-friendly, unique and unrivalled compendium of modern marketing.

KEY FEATURES

• Provides exhaustive coverage of all topics in the syllabus
• Uses analytical framework to explain complexities of mark...


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