||7 of 7 people found the following review helpful.| A Refreshing Deep Dive into the Mind of the "White Stag" customer|By Sexy by Nature|Great content on what it takes to market to the affluent. I loved this because, while this works for marketing to people everywhere, there are specific psychographic nuances discussed in this book that must be understood if you want to effectively sculpt your marketing funnel.
Much o|About the Author|
Dan S. Kennedy is a strategic advisor, consultant, business coach, and editor of six newsletters, who directly influences more than one million business owners each year. He is a champion of small business owners and entrepreneurs w
SELL TO THOSE WHO SPEND: Market to the Affluent
THE SCARY TRUTH: The middle-class consumer populationand their buying poweris massively shrinking. Customers are buying less and in fewer categories.
THE SILVER LINING: It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experie... [PDF.pm61] No B.S. Marketing to the Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide to Getting Really Rich Rating: 4.60 (434 Votes)
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You easily download any file type for your gadget.No B.S. Marketing to the Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide to Getting Really Rich | Nick Nanton Dan Kennedy. I really enjoyed this book and have already told so many people about it!
