||20 of 21 people found the following review helpful.| Great Book With Actionable Advice|By Travisrobertson|When you look at your industry, do you have a competitor who you KNOW isn't as good as you are but they manage to get more clients and have more success? If so, you need to read this book. It will help you understand why your competitor with the inferior product or service is beating you out and it will equip you with the||"John Morgan has something here. I'm a big fan of how he words things, and there's value in keeping a notepad handy. I changed something based on Morgan's work. You will too!"-- Chris Brogan, President, Human Business Works; author of Trust Agents
Ditch traditional corporate branding to create a powerful, recognizable brand
Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becoming life-long customers. Discover the aspirational currency that makes your brand one that people want to be or want to be friends with. Learn how to be real...
[PDF.tk43] Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition Rating: 4.92 (436 Votes)
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You can specify the type of files you want, for your device.Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition | John Michael Morgan.Not only was the story interesting, engaging and relatable, it also teaches lessons.