||3 of 3 people found the following review helpful.| Well-researched. Highly readable. Very practical.|By Dianna Booher|Much has been written about credibility--but not more comprehensibly than Lovas and Holloway in this book. They have built upon the work of researchers such as Kouzes and Posner in their link between leadership and credibility and added one KEY factor to the equation: likeability. The authors' central messag||How do people decide if they like you or trust you? Very few people can answer that question, but you can find the answers inside this amazing book! Axis of Influence is a must-read for anyone who wants to influence, persuade or sell. --Steven Drozdeck, Autho
Lovas and Holloway explore those qualities that people find likable and trustworthy and show readers how to systematically improve how others perceive them.
[PDF.qj58] Axis of Influence: How Credibility and Likeability Intersect to Drive Success Rating: 4.97 (465 Votes)
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You easily download any file type for your gadget.Axis of Influence: How Credibility and Likeability Intersect to Drive Success | Michael Lovas, Pam Holloway. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.