(Mobile ebook) Gamify: How Gamification Motivates People to Do Extraordinary Things






 | #346480 in eBooks |  2014-04-08 |  2014-04-08 | File Name: B00I2ZW47W


||0 of 0 people found the following review helpful.| Gamify has Serious Implications for Digital Marketing|By Troy Janisch|Digital marketers that want to ‘up their game’ should add ‘Gamify’ by Brian Burke to their summer reading list.

If you think that Gamification was a fad of the early 2000’s, you’re wrong. In the upcoming ‘Age of Big Data’ it might hold the key to dig| |
|“Burke is one of the leading experts and biggest thinkers in the enterprise gamification space. Gamify is a book every CEO must read to gain an understanding of what the future holds with these exciting and powerful techniques.” – Gabe

Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To ...


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You can specify the type of files you want, for your gadget.Gamify: How Gamification Motivates People to Do Extraordinary Things   |  Brian Burke. A good, fresh read, highly recommended.

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